The impact of immersive technologies in construction

The construction industry is undergoing a radical transformation thanks to the adoption of immersive technologies such as virtual reality (VR), augmented reality (AR), and mixed reality (MR). These tools help optimize processes, improve workplace safety, and increase efficiency at every phase of a project, from planning to execution. According to an article from Bernama, the advancement of these technologies is redefining industry standards, allowing for better project visualization and more precise decision-making.

3D modeling and advanced visualization

One of the most significant applications of immersive technology in construction is the use of 3D modeling and virtual environments to visualize projects before execution. Through virtual reality, architects, engineers, and clients can walk through developing structures and make real-time adjustments, thus reducing costs and errors in the construction phase.

Practical example:

  • Construction companies use VR simulations to present projects to clients and avoid misunderstandings in architectural designs.
  • BIM (Building Information Modeling) models integrated with VR allow work teams to interact with the digital structure and detect flaws before physical construction begins.

Increased safety and worker training

Safety on construction sites is a key factor in the industry. Virtual reality simulations provide a safe environment where workers can train in risky situations without exposure to real hazards.

Key benefits:

  • Simulation of dangerous scenarios, such as collapses or structural failures, to train employees in emergency response.
  • Training in the use of heavy machinery through virtual trainers, reducing the likelihood of accidents on the construction site.

Process optimization and cost reduction

Immersive technologies help reduce costs by identifying issues before physical construction starts, avoiding costly mistakes and delays. Augmented reality (AR) helps overlay digital plans onto the construction site in real-time, allowing for more precise execution.

Practical example:

  • Site supervisors use tablets with AR to compare the digital design with the actual progress and detect deviations in construction.
  • Engineering companies implement interactive holograms to visualize complex structures and facilitate communication between multidisciplinary teams.

Ubicuity and innovation in construction

At Ubicuity, we understand the potential of immersive technologies to improve efficiency in construction. Through VR and AR-based solutions, we help companies optimize their processes, reduce risks, and improve communication at every stage of the project.

Conclusion

The implementation of immersive technologies in construction is revolutionizing how projects are designed, planned, and executed. From advanced visualization to enhanced safety and worker training, these tools represent a key competitive advantage for the sector.